Brand Identity Services in Nottingham
Every business deserves a distinct brand identity that elevates brand recognition.
Our brand identity service approach is rooted in the belief that every business deserves a distinct identity that resonates with their target audience, elevating credibility and fostering brand recognition.
Logo Design
We create distinctive marks that tell your story at a glance. More than just a design, your logo becomes a valuable asset building recognition and trust wherever it appears.
Colour & Typography
A strategic palette and typeface system that evokes your brand personality, ensures readability and creates cohesion across all communications.
Visual Elements & Brand Assets
Custom illustrations, icons, patterns, photography style and supporting graphics that extend your brand’s visual language, adding personality and making complex ideas instantly understandable across all touchpoints.
Brand Guidelines
We create comprehensive brand guidelines that ensure consistency across all applications. Your guidelines help your business maintain cohesive messaging and visuals while allowing for creative flexibility.
Testimonials from our clients
Ice Hair & Barbers
“Fab experience with Lewis and his team. For someone that is utterly useless with tech, Lewis has been patient and very accommodating. Very professional and has provided me with just what I needed for my website.”
Amber Kelly Photography
“Thrilled with the exceptional branding and website design from Berlew Design Studio. Lewis and his team perfectly captured my business ethos, delivering a cohesive and visually stunning brand. Their professionalism, creativity, and attention to detail set them apart. Highly recommend!”
Mashworth Services
“The service Berlew offered was outstanding, they inspected my existing websites, identified items for improvement and made pragmatic, operational and visual recommendations for a new website that were within my budget. The results are super and just what I needed!!! Thank you Lewis & Berlew Design Studio“
Fifth Element Systems
“Impeccable work by Berlew Design Studio on the branding and website design for my business. They demonstrated unparalleled professionalism and creative accuracy. They flawlessly translated our brand strategy into a sophisticated and visually striking brand. Highly recommend their expertise.”
Choux Bun Appétit
“Berlew has been an absolute pleasure, making the entire process not just smooth but genuinely exciting. What stood out was Berlew’s swift ability to adapt, turning ideas into reality. I couldn’t be more thrilled with the results, and working I’m looking forward to working together in the future.”
Recent Brand Identity Case Studies
View ProjectBrand Identity & Website for Amber Kelly Photography
A multi talented photographer based in Gloucestershire.
View ProjectBrand Identity for Butterfly Fly Away Photography
Travelling location dance photographer.
View ProjectBrand Identity for Forestry Firewood
Supplier of high-quality kiln dried firewood.
View ProjectBrand Identity for Create With Cath
Hand-crafting enthusiast.
View ProjectBrand Identity & Website for Fifth Element Systems
A data visualisation intelligence software business.
Is your business struggling to make a memorable impression?
Instant Recognition - A strong brand identity helps customers identify your brand immediately, even in crowded marketplaces.
Trust and Credibility - Professional, consistent visuals signal reliability and build confidence in your business from the first interaction.
Differentiation - Stand apart from competitors with a distinctive visual presence that highlights what makes your business unique.
Cohesive Experience - Create a seamless brand experience across all touchpoints, reinforcing your message wherever customers encounter your business.
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Ready to transform how people see your business?
Your brand identity speaks before words are exchanged. Our brand identity service crafts distinctive brand elements that authentically communicate your values, helping you connect with your ideal audience and create lasting first impressions.
Through attention to detail, we create brand identities that embody your core values through four essential components. We develop a distinctive logo design that becomes your brand’s signature, complemented by a strategic typography and colour system that reinforces your personality. Our visual elements and brand assets extend your identity through consistent imagery, icons, and patterns, while comprehensive brand guidelines ensure that your brand identity remains cohesive across all applications. As brand identity specialists in Nottingham, we focus on creating systems that communicate clearly, build recognition, and provide the flexible foundation your brand needs to thrive.
FAQs on brand identities
How does brand identity impact branding?
Brand identity plays a vital role in branding because it shapes how people perceive your brand. A strong brand identity creates a memorable impression, making it easier for your audience to recognise you. It communicates your brand’s values and personality, setting the tone for how customers feel about your business. When your brand identity is consistent across all platforms—like your website, social media, and marketing materials—it reinforces your brand image and builds trust with your audience.
Can brand identity change over time?
Yes, brand identity can change over time! As your business evolves, so too can your brand identity. This might happen due to a rebranding effort, a shift in your target audience, or changes in market trends. Updating your brand identity can refresh your brand and make it more relevant, but it’s essential to do this thoughtfully to maintain recognition among your existing customers. At Berlew Design Studio, we can help you navigate these changes and ensure your new brand identity aligns with your brand’s goals.
Why is brand identity important?
A strong brand identity helps people recognise your business instantly. It builds trust through consistent design and shows what your company stands for. In a saturated market, good branding makes you stand out and connects you with customers in a meaningful way. At Berlew Design Studio, we know how important brand identity is and we're here to create something that truly speaks to your audience.
How to make a brand identity?
Creating a brand identity involves a few essential steps. First, you’ll want to understand your brand—this means defining your values, mission, and target audience. After that, research is important; look at your competitors and current trends in your industry. Once you’ve got a clear understanding, you can start selecting key elements like your logo, colour palette, and typography. It’s also helpful to create a brand guide that documents how to use these elements consistently. Finally, don’t forget to test your designs and gather feedback, making adjustments where necessary. At Berlew Design Studio, we’re here to help you through this entire process, should you require any assistance send us a message.
What are the main components of brand identity?
The main components of brand identity are your logo, colour palette, typography, imagery style, and layouts. Each of these elements work together to create a cohesive look that effectively represents your brand.
What does a brand identity include?
Brand identity includes several key elements that come together to form your brand’s look and feel. This starts with your logo, which is the main symbol that represents your brand. Then there’s the colour palette, a selection of colours that reflect your brand's personality. Typography, or the fonts you use in your communications, also plays a big role. Additionally, the style of imagery, whether it’s photos or graphics, is crucial. Finally, you’ll want a set of brand guidelines that outlines how to use these elements consistently.
What is brand identity?
Brand identity is basically how your brand communicates visually. It encompasses all the elements that represent your brand and help it stand out, such as your logo, colours, typography, and overall design style. Think of it as your brand’s “face”—it’s what people see and remember about you.
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