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Branding services

At Berlew, our approach to branding is rooted in the belief that every business deserves a distinct identity that resonates with its target audience, elevating credibility and fostering brand recognition.

Through meticulous attention to detail, we create visual identities that embody your core values through a cohesive logo suite, carefully curated colour palette, captivating imagery, and impactful typography.

As a leading branding agency in Nottingham, we go beyond traditional branding services. We believe in laying a strong foundation by developing a solid brand strategy that truly reflects your business goals and resonates with your audience before diving into visual identity creation. With our full-suite web design solutions, we provide the perfect platform to showcase your brand, seamlessly blending visuals with strategy to create a unique online presence that stands out in the market.

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Testimonials

Why is branding so important?

Branding services are crucial for businesses seeking to establish a unique identity, build credibility, and engage customers effectively. With our comprehensive branding solutions, we help businesses create compelling visual identities, foster customer trust, and stand out in competitive markets. Whether you’re a startup or an established enterprise, our tailored branding services empower you to strengthen your brand presence and drive business growth.

The key benefits of branding

  • Establishes a unique identity for your business

  • Builds credibility and trust with customers

  • Influences market perception and customer attitudes

  • Encourages customer engagement and loyalty

  • Provides a competitive advantage in the marketplace

  • Enhances brand recognition and visibility

  • Supports consistent messaging and communication efforts

  • Drives long-term business growth and success

Our Branding Process

Establishing your visual identity to connect you with your target audience.

Step 1

Understanding

We dive deep into understanding your business, its values, and your brand strategy, ensuring alignment and resonance with your target audience.

Step 2

Concepts

We embark on a creative journey, experimenting with various ideas to establish creative routes for your visual identity.

Step 3

Development

We refine and develop the visual elements of your brand identity, including logos, colour palettes, imagery, and typography.

Step 4

Activation

Bringing your brand to life across pivotal activation points, such as your website, which serves as a crucial touchpoint for customer engagement and driving sales.

our work

Amber Kelly Photography

Testimonial

“Thrilled with the exceptional branding and website design from Berlew Design Studio. Lewis and his team perfectly captured my business ethos, delivering a cohesive and visually stunning brand. Their professionalism, creativity, and attention to detail set them apart. Highly recommend!”

• Brand Strategy
• Brand Identity
• Web Design
• Web Activation

 

Choux Bun Appétit

Testimonial

“Collaborating with Berlew they translated my preferences into a visually stunning brand identity, demonstrating an incredible responsiveness to my feedback. What stood out was Berlew’s swift ability to adapt, turning ideas into reality. I couldn’t be more thrilled with the results, and I’m already looking forward to working together in the future.”

• Brand Strategy
• Brand Identity

 

Forestry Firewood

Testimonial

“I used Berlew to create the branding for my new business Forestry Firewood Ltd. Lewis and his team were fully committed to getting me exactly what I wanted. Great ideas and consistency throughout the full experience. Lewis worked night and day to keep me happy (I’m very fussy) always there when I needed him for any adjustments or questions. I would highly recommend Berlew 5-star service and very happy with the end results.”

• Brand Strategy
• Brand Identity

 

UWE Pirates WBC

Testimonial

“We are thrilled with the branding Berlew produced for us. We came with a specific idea of what we wanted, represented by a few badly drawn sketches. Berlew literally worked magic on these and turned them into exactly what we dreamed of. The new branding looks great on our team merchandise and we get lots of compliments.”

• Brand Identity

 

Grow your business with bespoke branding and impactful design

Our full branding service is centred around enhancing customer experience and is specifically tailored to meet the unique needs of your business. Our commitment to honesty fosters trust, allowing us to develop long-term relationships with our clients. Specialising in user-focused design, we immerse ourselves in your business to create engaging designs that leave lasting impressions and drive customer growth.

Our comprehensive branding services encompass strategy, identity, website design and development, along with ongoing brand management and support. Located in Nottingham’s city centre, our independent creative studio brings design expertise to equip your business with an impressive brand and a website that fuels growth.

Faqs on branding

What does it mean to do branding?

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Branding is the process of creating a strong brand for a product or service. A successful brand not only creates brand awareness but also adds value to the product or service. The concept of branding involves developing a unique brand message and identity design that resonates with your target market. Brands like Coca-Cola have built their brand equity through consistent branding and marketing strategies and this is what we aim to do for you.

What is a brand in simple words?

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As a business owner and especially new business owners, we often hear the word branding but never fully understand what this means for our business and simply put, a brand is a unique name, design, symbol, or other feature that identifies a business and sets it apart from others. It is the perception of a brand in the minds of consumers that ultimately determines its success. Creating and maintaining a good brand is essential for businesses looking to build a strong reputation and attract loyal customers. Whether you are starting a new brand or rebranding an existing one, branding requires careful attention to detail and thoughtful decision-making. The goal of branding is to build your brand's value and ensure its long-term success in the market.

What is the definition of a brand?

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A brand is the unique identity of a company or product, including its name, logo, and overall image. It reflects the values and personality that set it apart from competitors. A brand also involves the feelings and perceptions that customers have about the company or product. It is created through consistent messaging and experiences, helping build recognition and loyalty.

What do you mean by branding?

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Branding can be defined as the activities of a company to create a brand and build a strong brand. It includes aspects such as visual identity design, brand management techniques, and marketing strategies. Your brand is not just a name and logo but also encompasses what people say about your brand and the trust and relationship customers have with the brand. Creating a brand is a crucial part of your business, whether it is a local business or an international business. It involves forming a connection with your target audience and ensuring they have a positive perception of your brand.

Is branding part of marketing?

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Yes, branding is a crucial part of marketing. A brand is a name that reflects the values and qualities of a company and it allows you to then better market your brand through your marketing strategy.

How does branding help business?

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Branding plays a crucial role in helping businesses establish their identity and differentiate themselves from competitors. A strong brand can build trust with customers and create loyalty, leading to repeat business and referrals. Consistent branding across all platforms and communication channels helps businesses stand out in a crowded.

Graphic Design

At Berlew Studio, we go beyond aesthetics, prioritizing functionality and effectiveness in every design project. With our dedication to excellence and a proven track record of delivering exceptional results, trust us to be your partner in achieving your graphic design objectives.
Graphic Design

Website Design

Let us be your partner in transforming your online presence into a powerful asset that drives growth and engagement. We are dedicated to crafting custom solutions tailored to your unique business needs, empowering you to stand out in the digital landscape.
Website Design

Branding

We recommend that you have a solid brand strategy in place before the creation of your visual identity, that way we can ensure it resonates with your target consumer and make you stand out in your market. Berlew also offers web design, as an activation point for your branding which is often a point of sale.
Branding

Brand Strategy

Brand strategy consists of tone of voice, brand personality, brand values, messaging, storytelling, mission and vision. Your brand identity is made up of tangible assets and is essentially a way to externalise your brand strategy. That’s why it’s recommended clients opt to receive both brand strategy and brand identity at one time, to create a harmonious brand.
Brand Strategy